#GivingTuesday is a global day of giving fueled by the spirit of collaboration and the power of social media. The idea was conceived in 2012 at a cultural center in NYC called the Belfer Center for Innovation and Social Impact in partnership with the United Nations Foundation. This phenomenon started as a way to bring individuals together to share the value of service and giving. It encourages the donation of time, resources and talents to address local challenges facing communities. As a global movement, #GivingTuesday unites communities, countries and the world by sharing the capacity to care for and empower one another. In 2015 alone, it was able to achieve the following impact:
- $116.7 M raised online
- 700K online donors
- 114B Twitter impressions
- 1.3M social media mentions
- 71 countries reached
There are many ways for individuals to get involved:
- Search for non-profit organizations near you and get involved using your talent, time or treasure
- Share your personal story about why you give back on social media using the hashtag #MyGivingStory
- Be an informed giver on #GivingTuesday and throughout the year using these resources
- Use your professional skills to give pro-bono and download the toolkit here
- Be #UNselfie and use this hashtag to share how you are giving back on #GivingTuesday
- Consider a payroll deduction at your workplace to go one step further in your commitment to a non-profit
In addition to all of the aforementioned ways to get involved, I would also like to add: find out more about local small businesses that give back and social enterprises in your community. These are hybrids between for-profit and non-profit organizations that are very mindful about helping others and solving social problems. You can make a big difference by consuming products or doing things that you normally do, all while supporting a local small business that is also helping the community.
Happy holiday season and #GivingTuesday to you and your loved ones!